Tire Technology Expo 2025 Has Come to a Successful Conclusion!
2025-03-09
From March 4 to 6, 2025, Tire Technology Expo 2025 (hereinafter referred to as “TTE”) was successfully held in Hannover, Germany. As a prestigious professional tire technology exhibition in Germany and one of the highest-specification specialized exhibitions in the industry, TTE has a grand scale and attracts a large number of high-quality enterprises and professionals to participate and visit. TTE2025 had an unprecedentedly grand occasion, which attracted 240 top-notch enterprises from the global tire industry chain and 165 speakers from 55 countries.
Led by Vice President Liu Tao, Xingda Group made a grand debut at TTE2025 on the European continent with an all-new brand image and a high-spirited development attitude. In view of the complex and ever-changing competitive landscape in the global tire market, which is featured by intensifying diversification, branding and regional competition, Vice President Liu Tao engaged in in-depth interactions and exchanges with numerous partners during the exhibition and conference, delving together into the complex situation of the global tire market and the development trends of the industry. Facing changes in market demand and competitive challenges, Vice President Liu Tao joined partners to study and formulate response strategies, aiming to work hand in hand to adapt to industry changes and actively plan for future strategic directions.
At this Expo, we not only showcased our outstanding products and image, but also conveyed to the world the Group's firm commitment to technological innovation and sustainable development. During the conference session of the Expo, Vice President Ye Wei from Xingda Group delivered a professional report titled “Raising Sustainability Content Through Steel Cord Innovations”. This is the first time that Xingda has spoken out on a high-end platform for global tire technologies. On behalf of Xingda, Ye Wei expounded to the industry experts and scholars present the Group's corporate culture, overall strength, as well as its specific goals, business models, practical actions and remarkable achievements in sustainable development.
Ye Wei emphasized that Xingda has always been committed to promoting the sustainable development of the tire industry through technological innovation, and constantly exploring new frontiers of steel cord reinforcement materials and recycling technologies to meet the growing market demand for high-performance and environment-friendly tires. Xingda's innovative practices are not only reflected in the improvement of product performance, but also run through the entire production process, from raw material selection to production process optimization and then to waste treatment, comprehensively practicing the concept of green, low-carbon and circular sustainable development. We are willing to work hand in hand with the upstream and downstream partners in the industry, jointly shaping the sustainable industrial chain and promoting the green transformation and high-quality development of the rubber tire industry.
Xingda's participation and conference presentation have won widespread praise and high recognition across the industry. This not only showcases Xingda's image of high innovation and exploration spirits, but also demonstrates its firm determination to forge ahead and constantly scale new heights in the process of globalization.
Looking ahead, Xingda will continue to take global development as its core strategy, deepen cooperation and exchanges with the international market, promote continuous innovation in industry technologies, contribute more to the sustainable development of the tire industry, and create more value for the optimization and upgrading of the rubber industry chain.
